rekhu

SEO

Fact sheet

The checked facts of a business that every article and page is written from, and how conflicts on the site are decided.

What the fact sheet is for

An article that quotes the wrong price, or a page that claims a branch the business does not have, costs trust with visitors and with search engines. The fact sheet prevents that. It is one list per project of what may be stated about the business: prices, services, places, opening hours, payment terms, contact ways, ratings and conditions. Articles and pages state these facts and nothing else.

The fact sheet is on the project's Knowledge & skills tab. It reads WordPress sites.

Where the facts come from

Rekhu Builder reads the facts from two places:

  • The site itself, every public page, in every language the site has.
  • The project's knowledge: what you wrote on the Knowledge tab about the business, and the site profile.

Each fact shows where it was found: on the site (with a link to the page), your word, from the site profile, from reviews, or decided earlier. It also shows the date it was read and, when a person decided it, who.

The facts are grouped by topic: Prices, Services, Places, Opening hours, Payment, Contact, Ratings, Conditions and Other. A fact that holds for one language only carries its language, for example (ar). A fact that was looked for but not found shows as not found.

On a site in more than one language (WPML or Polylang), every page is compared with its translations, fact by fact. After the reading, each published page and post is also put side by side with its published translations in a check of its own, so a difference the reading passed over is still found:

  • The same fact, written differently or in more detail, is one fact. "EUR 35 per day" and "€ 35,- per dag" are the same price; "+31 20 555 0101" and "020 555 0101" are the same number.
  • A value that differs between languages is a conflict, with one side per language: a price, opening days, or a term such as fuel included in one language and paid extra in another.
  • Something only one language mentions, such as an extra only the Dutch page offers, is a fact with that language.

Reading the site

  1. Open the fact sheet. Go to the project's Knowledge & skills tab and find the Fact sheet card.
  2. Press Read the site again. The reading takes a few minutes and goes on in the background, so you can leave the page. When it is done, the card shows when it was last read and what the reading cost.
  3. Read the short report. Under the button, two or three sentences say what was read and what disagrees.
  4. Decide the conflicts. They are listed first. See below.

Read the site again whenever prices, services or opening hours change on the site. A fact you decided keeps your decision.

Tip: you do not have to start the first reading yourself. When the first article or page of a WordPress project is started and the sheet was never read, the reading starts on its own. Until it is done, that brief quotes no prices and says so.

Conflicts are either-or choices

Where the sources disagree, the fact sheet never picks a side. It shows the conflict as a choice, for example:

  • a price on one page that differs from another page;
  • a price in the Arabic version that differs from the English one;
  • opening hours you wrote in the knowledge that the site shows differently.

Each conflict asks Which one is right?, with one button per side. Each button shows the value and where it was found; a value in another language also shows what it says in English. When you pick it, the fact is kept in English, and the page in the other language is listed as still to fix.

  1. Choose the right value. Press the button of the side that is right. If neither is, press Another value, type the right one and press Save.
  2. Read what is still to fix. After a decision, the card lists the places on the site that still say something else, each with a link to open it. If nothing on the site disagrees, it says so.
  3. Fix those pages. Change them so the site says one thing. The fact sheet changes nothing on the site for you; you can ask Rekhu Builder in the chat to do it.

The pages still to fix stay listed under the fact, as Still to fix on the site, so you can come back to them.

Changing facts by hand

People who may change the project's knowledge can also:

  • Edit a fact and save the right value;
  • Remove a fact, so it is no longer used (Show removed facts too lists them, and Put back restores one);
  • Add a fact: choose the topic, say what it is about and give the value, for example Small car daily rent and from EUR 25 per day.

How articles and pages use the facts

Every brief and every draft follows these rules:

  • Only confirmed facts. Every price, service, condition, address, opening time, payment term and rating comes from the confirmed facts of the sheet. Never from what the writer read elsewhere or remembers.
  • "Ask us" for the rest. A fact that is undecided or not found is never written as a fact. The text says "ask us", with the way the site gives to reach the business, such as its phone or WhatsApp. The notes of the draft name each "ask us", so you can see what is missing.
  • Prices with a date and a link. A price is written as "from" the price, with the month and year of the sheet, and links to the product or price page. For a car rental, that reads like from EUR 25 per day (November 2026).
  • Ratings with a source and a date. For example 4.9 from 273 Google reviews, November 2026.
  • No place the address does not support. For a place the business serves but is not in, the text says "close to" or "we deliver to". A bakery in one town that delivers to the next is never written as being in that town.
  • One fact, one subject. What the sheet says of one service, product or place is never said of another.
  • No promises. No text promises rankings, traffic or positions on search engines.

Warning: an empty fact sheet means no prices at all. Until the site is read, articles and pages quote no prices, conditions, opening times, payment terms or ratings, and write "ask us" for them.

An example

A clinic's site lists a check-up at EUR 60 on its prices page and at EUR 55 on its English home page, and the Arabic home page has no price. After Read the site again, the fact sheet shows one conflict: Check-up, with EUR 60 on the site: Prices and EUR 55 on the site: Home (en). You press EUR 60. The card then lists the English home page as still saying EUR 55. From then on, an article about check-ups writes from EUR 60 (November 2026) with a link to the prices page, and the home page is yours to correct.

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